Free tools › Hashtag Generator
Generate a balanced set of hashtags for Instagram posts, Reels and YouTube Shorts by niche — mix of big, medium and small tags. Free, no sign-up.
Good hashtags help new people find your content. The trick is a mix: a few big tags for discovery, medium tags where you can actually rank, and small niche tags where your post stays on top for longer.
Between 5 and 15 relevant hashtags works best for most accounts. The limit is 30.
Yes, mainly for discovery through search and topic pages, together with keywords in your caption.
Captions are better: Instagram reads them for search.